
For many reasons, women face additional hurdles when it comes to achieving financial freedom. So it’s important to take control of your finances now, and be proactive when it comes to planning your financial future.
The unfortunate truth is that women experience low-income and poverty at a much higher rate than men. In fact, up to 40 per cent of older, single, retired women now live in poverty, according to not-for-profit foundation Women In Super.
There are many reasons why women end up with less later in life, but it largely comes down to structural and systemic issues. The so called gender pay gap, super gap, wealth gap, investing gap, time spent on unpaid work and the ‘pink tax’ all play a role. The good news is with a little knowhow, women can take control of their finances and overcome some of the well-known financial traps.

Why is that the case? Here are some of the key drivers behind the gap[1]:
So what can you do about it?
Plenty! Start with an action plan and be consistent over time. Here a few simple tips below.
One of the biggest contributors to the super gap is career breaks, whether it’s for family or other reasons, such as returning to study, change careers or travel.
If your income has dropped due to unpaid leave or part-time work, you may qualify for the government super co-contribution. Or, if you have a spouse, they may qualify for a tax offset if they contribute to your super while your income is low. Another option is contribution splitting, where up to 85 per cent of your spouse’s super is transferred to you each year to even up your balances. Speak with a financial adviser to find out what’s the best option for you.
Educate yourself on how your money is invested, investing too conservatively and the investment outcomes may not meet your expectations, investing too aggressively may lead to volatility in the short term which might have you feeling a little uncomfortable but if you hold the course will outperform in the long run. Pay attention to the fees because this may erode balances in the long run if you are not careful.
Lastly, it’s never too early, or too late, to start.
The strategies you adopt and the areas you focus on are likely to differ depending on your age, but the end goal will be the same. To increase your financial freedom and security.
Start a savings plan early and look into online investment platforms offering ‘children’s accounts’. It's a great way to start teaching children the value of money and saving. The money they get for their birthdays, doing household chores or from that summer holiday job could one day help them buy something big like their first car or even a down payment for their first property. Starting early could give our girls a serious head start in life.
Make sure to do your research thoroughly before signing up, as fees can quickly eat into low account balances. Look for accounts that are fee-free for those under-18.
Perhaps the most important thing women can do to reach their financial goals is to get expert financial advice. A financial planning professional can give you advice on the best superannuation and investment strategies, as well as which insurance/s you’ll need, to reach your financial goals sooner.
Next Steps
To find out more about how a financial adviser can help, speak to us to get you moving in the right direction.
This article was produced in conjunction with Money & Life, to read the full article you can click here.
[1] Figures supplied by Women in Super, The facts about women and super
Important information and disclaimer
The information provided in this document is general information only and does not constitute personal advice. It has been prepared without taking into account any of your individual objectives, financial solutions or needs. Before acting on this information you should consider its appropriateness, having regard to your own objectives, financial situation and needs. You should read the relevant Product Disclosure Statements and seek personal advice from a qualified financial adviser. From time to time we may send you informative updates and details of the range of services we can provide.
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This is general information — your circumstances are different. If something in this article sparked a question, we’re happy to talk it through.
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